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29 Ekim 2013 Salı

Awesome Creative Uses for QR Codes

Nowadays we look around and all over the places see QR codes embedded into the ads, buildings, billboards, newspapers, cups, clothes and even into the roads.


The usage of QR (Quick Response) codes in promotional marketing is a great idea and just one more awesome way to engage people to your brand and company.


Commercial texts, free coupons, URLs and other data can be artfully hidden behind the black modules arranged on a white background. Their simple, but outstanding and unusual design makes them easy to notice and utilize. Moreover, barcodes are really cheap and budget method of advertising, you can simply put the code on any printed material and track a response rate through Google Analytics. But the gold of QR codes is that they enable to convert the advertisement from a passive experience to an active income and entertaining interactive game!


Using creative and remarkable QR codes you can grow your sales and attract more fans. Just put yourselves in shoes of your target audience and you’ll by far understand what you want to get. Before showing your QR masterpiece to the World check out it carefully. You should remember that the more shorter your URL encoded to a QR is, the better it will be scanned by smartphones. Use a URL shortening service to shorten the link. For a good conversion, the barcode has to implement only one action: shows the website, gives you a discount, some secret data or displays the image.


Almost all QR codes, to be more exactly about 99.9%, are scanned by smartphones, so think over the mobile version of your website. One more important trick is to place your code where the potential customers have a free access to the Internet. So, spend a little bit time, to create your own QR code and keep your brand on the cutting edge of marketing.


Below we’ve showcased some crazy ideas how your QR code could look like and where you could use it. Hope you’ll get a great doze of inspiration and stunning ideas. Enjoy!


QR Code Business Card


QR code business card


Both useful and stylish solution for businessmen. This business card not only shows the important data and contact info of the owner, it immediately connects you with their website.


QR code London billboard


QR billboard


You can’t go by a huge barcode and don’t notice it, if you have a smartphone in your pocket just scan it and receive the important message.


QR Code Ring


QR code ring


Unique and remarkable QR code ring helps to deliver the message in an unusual and memorable way.


QR Code Flyer


QR code flyer


What can be more easier than to interact with the visitors of your cafe in a such amusing way? Try and you’ll always know what your clients think about your services.


QR Window Code


QR code window


You can sell and rent apartments just by encoding a website URL, email address or a cell phone to the barcode on a window and stay connected with all your client 24/7.


QR Code on the Street


QR code on the street


A creative agency invented one more way to help homeless people and raise funds for those who spend their nights on the streets.


Calvin Klein QR Code


QR Calvin Klein code


As once Calvin Klein campaign was banned because of inappropriate images, it releases “Get it uncensored” drive with the code which links to the new line of jeans.


Stainless Steel QR Code


QR code stainless


It’s really very handy when the keychain contains the information which can be decoded by the smartphone app.


Personalized QR Code Pillow


QR code pillow


Print your personal QR Code on a pillow and all your quests will surely appreciate your unique home accessory.


QR Code Necklace


QR code necklace


QR code is a popular trend and cool thing to stand out, but if you keep your identifying info in it, it can be also helpful in a case of emergency.


QR Code in Amsterdam


QR code in Amsterdam


Do you want to have fun? Scan the barcode and get to know what is hidden behind it.


QR Code Cupcake


QR code cupcake


Delicious cupcake is decorated with editable image of QR code which leads to the Clever cupcakes website.


QR Code Mug


QR code mug


Raise your mood with a cup of tasty coffee and wise or humorous quotation which will appear on your smartphone screen after scanning the code on the mug.


QR Code Dice


QR code dice


It’s a real pleasure to play with this monochromatic QR dice, especially if you like the versatility of QR code appearance.


QR Code Lamp


QR code lamp


This stunning lamp will be a good design solution for QR code design lovers.


QR Code by Space Invader


QR code Space Invader


One more decoration in the QR code style, it won’t lead you to any website, but it will surely make you smile.


QR Code T-Shirt


QR code T-shirt


An amazing idea to put a barcode on your T-shirt, so everyone has an opportunity to scan it with their smartfone or simply enjoy your style.


QR Code for a Good Time


QR code for a good time


Are you looking for a company of interesting fellows? Don’t pass this poster, maybe it includes the invitation to the cool party, scan it and have fun!


QR Code Holiday Card


QR holiday card


Very original and creative way to congratulate your beloved or friend with some special event.


QR Coding


QR coding


Attach the QR code to you key chain and help your Facebook followers like your Fan page and become your fans :)


QR Code Belt


QR code belt


Do you want to stand out against the crowd? Wear QR code belt and impress your friends with this outstanding accessory.


QR Code Gloves


QR code gloves


Eye-catching knitted gloves with black and white QR code on the backside make your day bright and memorable. They can be also a good present for your friend.


QR Code Plate


QR code plate


QR code plate decoration attracts clients’ views and make them curious to know what they can see after scanning. Maybe, the cafe offers one more free cake for the most curious persons?

Awesome Stunning QR Codes that Prove Usability Does Not Equal Boring

The QR code has seen a massive surge in popularity as marketers use these marks to drive consumers from print ads to an online landing page. In fact, an article by PrintPlace tells a story of an entrepreneur mom who printed flyers for her advertising business and only received 1 sign up. When she then added a QR code to her flyer design, she had 200 people enroll and 50 new clients! Many more companies are having similar success with QR codes, which is why it is so important for designers to be able to offer this service to clients, especially if you can get creative with your design.


The drawback in the past has been that QR codes are plain, even an eyesore to the design of a project. Today, though, plenty of designers are proving that QR codes do not have to be boring. The challenge is balancing the design goals with recognition by consumers. If you do too much with the design, it becomes difficult to tell that you’re even looking at a QR Code. And if consumers don’t recognize the design, they’re simply not going to scan it.


The following designs show just how creative you can get with a QR Code. The majority of the codes included below actually work when scanned. The other, non-functional ones in this collection are just for an added inspirational kick.


Lisa Frank Inspired



Zipper



Corkbin



Rainbow



Brainy



Coffee



Help Japan Now



Farmville



M&MS



Ghost Busters



Skater



Penquin Graffiti



Chinese



BQ



School Of Rock



Pacman



Batman



Preggo



Chopsticks



Dice



Oreos



Superman



Photo Manipulated



Disney



The Wine Sisterhood



TIME



Cutout



SandCastle



Landscaping



Jet Blue


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